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  • Writer's pictureSteven Hansen

90 Seconds of Joy: Roller Coaster Open House


To launch their daily “House Promoter” project in style, Amsterdam’s ABN Amro Bank made sure that house viewings at one house in Ermelo were -- umm -- a lot more exciting than usual.


Their ad agency L.O.V.E. came up the idea to build a fully working rollercoaster right through the house. The video went viral and within a few weeks it was the most watched video originating from the Netherlands ever, with currently over 37 million views.



Video: ABN AMRO “Huizen promoter”

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